YouTube on Wednesday unveiled the feature of a new artificial intelligence (AI) for its ads. The brand cast event of the company held in New York showed a new feature, which has top points. Google -owned video streaming Dev has said that in this feature, Gemini will be used to determine the moment in a video where viewers are most busy. The moment will then be selected as an advertisement slot to maximize the advertisement. In particular, this feature is currently available as a pilot program.
YouTube unveiled peak points to find the best advertisement slot in the video
In a blog post, YouTube described the new advertising feature in detail. Advertising is one of the most important taxes for the video streaming company. It not only brings revenue to the company, but also helps monitor videos, and shared with the video with the creators of the total advertising income from the video.
In the past, the company has given ads at the beginning of videos, added irreparable ads, and even went after people who use ad blockers to avoid ads. According to a report, YouTube is also working on displaying ads that appear on the video. All these steps are likely to see more and more people see ads.
The basic principles behind the feature of the newly -visible peak points are also with the same vein. YouTube said it would take advantage of Gemini to analyze the videos and to detect the moments when the audience is the most busy. This can be a climate moment in the video, or a moment before something happens.
In a demo video showing this feature, Gemini managed to identify an advertisement window even before suggesting a person’s girlfriend. According to a CNBC report, Gemini found these moments by analyzing the video frame frame and passing through the video of the video. The company did not specify that the user’s behavior was also collected (stopping a video at a particular place, or re -connecting the video multiple times) and this feature was analyzed.
Although this feature is likely to improve advertising access, it can also lead to frustration in the audience as a video will already play ads before an important moment, which will break the immersion. This feature is allegedly in its pilot phase and will be launched in different areas throughout the year.
