Google’s artificial intelligence (AI) -powered search experience, AI mode, has received an important statement by the News/Media Alliance. On Wednesday, the non -profit trade association based in the United States issued an official statement criticizing the AI format, calling it a “definition of theft”. Mountain View -based Tech Dev revealed just one day after announcing the extension of AI mode to all US users in its annual Google I/O event. According to a report, the company is also not in favor of allowing publishers to go out of AI mode.
News Publishers urge us DOJ to remove their concerns
In releasing the statement, Daniel Kofi, president and CEO of the News/Media Alliance, said, “The last residue standard of links was the standard of links that gave traffic and taxes to the publishers. Now Google only takes the material through force and uses it without returning, the definition of theft.” Kofi also called on the US Department of Justice to address the Association’s concerns to prevent “control of the Internet by a company”.
The association also expressed concern over the fact that AI mode would present information and answers to users without their questions without a list of URLs in the traditional Google Search. Due to this, the publishers can be deprived of both traffic and revenue.
In particular, News/Media Alliance, which represents major publishers such as the New York Times, The Washington Post, Kunde Nest, Vox Media, and others, are the vicious critic of Generative AI companies. In the page of its AI principles, the Association suggests that people of Generative AI technologies should respect the rights of the creators’ content, and that they should be transparent for publishers.
According to a Bloomberg report, Google considered a “hard red line” that would require publishers who want to be prominent in their traditional search rating so that they can also provide their contents for training AI models. Referring to an internal document revealed during a Google non -confidence trial, the publication claims that the company has decided to “update its policy quietly” how it used publisher data with a “not public announcement”.
In particular, Google has continued to receive about 90 % of the search market, according to a report by Statista. In this way, publishers cannot remove themselves from the list without disturbing large traffic and revenue hit. However, since the company has refused to take any control over its content as long as it continues, AI mode will show information with minimal attribution, and possibly little redirect traffic.
The News/Media Alliance highlighted the concern on its website, which states that the Generative AI levels and combines much of the proprietary content than the traditional search and, if it is not checked, it will “accelerate the trend of zero -clicking, reducing the value of publishers or eliminating it.”
