Generative AI producing companies always say that website links include the answers that their chat boats prepare for users. But Matthew Prince, CEO of Cloud Flair, has revealed Axios This search traffic references continue to decrease. He said that publishers face an existential threat, as people are not clicking on these chat boot links and relying more on the AI’s summary without digging deep.
Prince told Axios This 10 years ago, Google sent a publisher one visit for every two pages. Six months ago, the proportion was a visitor for every six pages, and now it is one for every 18. Open sent a publisher to a publisher six months ago on every 250 pages, while Anthropk sent a visitor to every 6,000 pages. These days, the Openi sends visitors to a publisher on every 1,500 pages, while Anthropic sends a visitor to every 60,000 pages.
People have come to trust AI chat boats in the past few months. The problem for publishers is that if people do not click through links as a result of their websites, they do not take less than advertisements, and that is why the Prince is encouraging them to take action to ensure that they are paid enough. Prince said that Cloud Flair is currently working on a tool to stop the boats that scratch content for large language models, even if there is already a “any crawl” instruction in a web page. If you remember, several shops in 2024 reported that AI companies were ignoring the websites robot protocols, or robots dotTTT, and taking their content to train their technologies.
Cloud Flair has been looking for ways to stop scratch since last year. But it was in March when Cloud Flair formally introduced AI maze, which used AI -infiltrated materials to slow down, confuse and dispose of the resources of AI crawlers and other boats that do not respect ‘no crawls’ instructions. ” This unauthorized crawler works with a series of AI-infield pages that are quite convinced, but in fact the contents of this site do not have the protection of this device. Thus, the crawler eliminates the waste of time and resources.
“Every day, I go into a war with the Chinese government, the Russian government, Iranians, North Koreans, perhaps the US, Israelis, all that are trying to hack our customer’s sites,” Prince said. “And you are telling me, I can’t stop some fool with the C corporation in Palo Alto?”


