X (formerly Twitter) plans to show people’s ads on its artificial intelligence (AI) chatboat, Grook. Elon Musk’s company is seeking to increase its advertising income, in which the billionaire social media company allegedly observed the severe decline after taking private. In addition, Musk also revealed that X would take advantage of the capabilities of his parents’ company XAI to improve the target advertisement. A few days after its launch, Grook Imagine Video and image Generation Service is temporarily available in the United States for free.
Elon Musk has planned to fund the “expensive” GPU with advertising income
Discussing a place with advertisers on X, Musk revealed that the company plans to show people’s advertisements with groke answers and suggestions, as part of the platform to monitor the capabilities of the AI chatboat. He said Xi’s primary company, Zee, has only been focused on improving the AI chatboat, and now it will divert its focus on monitoring its abilities.
Musk also announced the launch of AI image and video generation tool, Grook Imagin. The new tool is currently available in the United States for free. The AI tool has been added to the Grook app, which can be downloaded through the App Store and the Google Play Store.
Musk said the company needs to pay “expensive” GPUs, which is powerful. He also suggested that advertising can appear as suggestions when a user asks a particular question from the AI chat boot. Unfortunately, he did not provide further information about the monetization strategy. In addition, he also said that the X -microblogging platform will use Zi’s technology to improve and improve its algorithm to display the target ads.
This is appropriate because a tough dip has been observed in the advertising income of the social media platform when Musk bought Twitter in October 2022 (as he was called), and according to a recent Reuters report, taking privately a publicly traded company. However, the sales of its ad may soon change as it is alleged that it is expected to increase by 17.5 % to $ 1.31 billion (about Rs 11,490 crore).
