Sonos intends to collect perpetuals in its products later this year to minimize the impact of revenue on his earnings, with the company revealed with its financial results (PDF) for the third quarter of 2025. It has not yet registered products and their new prices, but it states that it needs advertising and it requires promotional strategy and has resilience. To note, the Trump administration imposed a 20 % tariff on imports from Vietnam and 19 % tariffs on imports from Malaysia. Sonos also said that she would invest in diversifying her geographical impressions and expanding her presence in the markets, which today represents only a small portion of her income to advance development.
Last year, the company took steps to diversify its supply chain, which led to its preparation facilities in the two countries. Now it only relies on a limited number of accessories, such as US -bound products for speaker stand. Nevertheless, for the third quarter of 2025, the rates reduced the total margin of Sonos for the third quarter by 1.1 million and its cash flow by 3.5 million. In the fourth quarter of the year, which covers the holiday shopping season, Sonos expects its total margin to be reduced to 5 million and its cash flow will be removed between $ 8 to 10 billion.
Overall, Sonos posted revenue of $ 344.8 million in the third quarter, which is about $ 100 million more than his income in the fourth quarter of 2024. It is no secret that 2024 was a difficult year for the company. He started a major update that broke his app, which delayed the release of the product as he worked to solve the problem. Former Sonos CEO Patrick Spain also resigned in early 2025 and was replaced by former SNAP executive Tom Conrad.
