Damian Weld / Android Authority
tl; drag
- Samsung is expected to introduce its Galaxy Watch 8 lineup on July 9 in AnePC.
- Earlier this year, Samsung came from third to fourth position in the World Smart Watch sales.
- Sale sales in North America and Europe have been particularly severely affected.
Today, there may be a holiday in the United States, but for mobile tech fans, a big celebration is still a few days. Next Wednesday, July 9, Samsung hosts its latest packed event in New York City, where the company is expected to introduce not only the latest lineup of foldable phones, but also start in the Galaxy Watch 8 series. With a new “Square” design describing hardware, Samsung needs to please buyers this is a move in the right direction. And based on the latest market report, winning this year may be more important than ever.
The Apple Smart Watch dominates the market, and when it doesn’t seem to be changing at any time soon, when it comes to players for the next few high places, it is much more moving.
A few months ago, we considered a report comparing the Smart Watch Market in 2023 with 2024. While Samsung was low water, we saw a huge growth from both Huawei and Xiaomi, with the former Apple to strengthen its position under the Apple, and later it seems that it can soon surpass Samsung.
This week, the Counter Point has returned with its latest market analysis, and this is even worse for Samsung.
Global Smart Watch Delivery by OEM Share, Q1 2025 vs Q1 2024
The Chinese competition continues to show great benefits while Samsung’s position is only weakening, and in Q1 the company has reached its fourth position.
Samsung’s situation seems even more dangerous when we see where the sale is coming from:
Global Smart Watch Delivery by Regional Share, Q1 2025 vs Q1 2024
It is quite a decrease in total shipment, but Samsung, especially the shrinking market in Europe, and even more critical, should be worried about North America. Meanwhile, sales in markets that usually prefer high -cost electronics are on the rise, which you think Samsung and its premium Galaxy Watch Lineup are at a clear loss. Nevertheless, analysts have reported that sales are increasing in $ 100- $ 200 bracket, while the sub -$ 100 levels are seeing losses.
Although none of this is great to look, it is also worth remembering that we are talking about Q1 with today’s data, which is basically the opposing aspect of the year when Samsung introduces its new smart watches – so, perhaps we should expect Samsung data.
Regardless, we are still very excited about this new crop of Galaxy Watch models, and you don’t want to remember all our coverage around the packed next week.
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