We usually advise most buyers to wait for prime day to get the best prices on tech, but smart home buyers in the United States want to consider storage next week. Philips Hue Devices are already in the expensive part, but now it has been confirmed that prices will increase from July 1st. The uncertain reason is the effect of US taxes.
After indicating the rise in prices in the marketing email, Hue’s Parent Company, indicated, confirmed the increase in this statement HueBlog. No further details have been revealed about the scale of the increase, but the company also said that it is not necessary to adjust the last tariff price.
“On July 1, 2025, as the direct results of the price, our Philips Hue Portfolio prices in the United States will increase. We are committed to providing high quality products and features to consumers that make smart lighting unusual.
This news is as bad as smart home fans, it’s an incentive for people who want to reinforce their smart home setup to work quickly. Although the official Hue Store will show prices from the first day of July, the increase in retail stores may take a bit more time, so if you are late in the news, it is worth shopping around it.
Although this brand can claim that its hands are tied in this case, Philips Hue has long been known for premium pricing, and now other smart home brands that are now abroad may face similar pressure. It is yet to be seen whether they will follow the suit to make changes.
This is not the first time these rates have directly affected tech prices in the United States. Only last month, the retroid faced similar challenges, and the time here is not a coincidence. The Trump White House unveiled the tax on April 2 and suspended them for 90 days. This period will end on July 1st Philips Hue may be ready for better news about the rapidly changing policy.
