Xumi released its financial results for the first quarter of this year on Wednesday, which reported the incomplete income of the rupee. January – 1.31 million crore for the March period. It indicates the second consecutive quarter in which the company has surpassed the rupee. 1.2 million crore milestones. Compared to the same quarter last year, Tech Dev claimed that the YOY growth rate has reached 47.4 %. Xiaomi also claimed that its adjusted net profit RS. For the first time, 12,680 crore, with YOY growth is 64.5 %.
Xiaomi gives the premiumization strategy for the number of strong revenues
In a press release, Chinese Tech Dev published the number of positive revenue in Q1 2025 in all its business divisions. Its premiums strategy, which has cited efforts by the company to move the product portfolio to the budget offers, to the premium devices, said Xiaomi said the newly launched product has a strong welcome by consumers.
During this period, the company claimed that its smartphone revenue increased by 8.9 %, which has reached rupees. 59,961 crore. The most notable here is the Xumi 15 Ultra, which was launched in February, and it saw a 90 % increase in sales compared to its predecessor during the same period last year. Overall, Tech Dev said it has the average sale price of smartphones (ASP) to RS. Q1 in 2025, 14,372, with a record high.
On the other hand, its Internet of Things (IOTs) and smart home devices also said that compared to the same quarter of the last year, it has increased by 58.7 %, which has reached the rupee. 38,276 crore. In this category, Xumi’s hero products were his washing machine and refrigerator. The company’s electric vehicle (EV), artificial intelligence (AI) and other new steps also brought lakhs of rupees. 22,041 crores in revenue, one of the biggest things is that the Xiaomi SU -7 series vehicles are vehicles, with a total batch of 75,869 units.
Xumi mentioned in a press release that its global smartphone delivery was 4.18 million units in the quarter, which marked the continuous YOY growth for seven consecutive quarters. Referring to the canalis (now part of the OMDIA), the company claimed that it had retained its position in the top 3 brands in terms of smartphone shipment for the nineteenth quarter, with a market share of 14.1 % noted.
Coming into the company’s IOT and the smart home class, Xumi claimed that its air conditioner delivery has exceeded 11 million units, with 65 % of YOY growth. 8.8 million units and 7.4 million units are also registered in the delivery of its refrigerator and washing machine respectively.
The company has also claimed that its global pill delivery increased by 56.1 % YOY, but the actual number of shipments was not shared. In addition, the total number of users with five or more devices associated with its AIOT platform (except smartphones, tablets and laptops) reached 1.93 million, Xiaomi said. Further, Tech Dev claimed that its MI Home App and AI Assistant monthly active consumers have increased by 10.64 crore (19.5 % increase in UE) respectively and 14.67 crore (17.5 % YOY growth) respectively.
