I am now sitting through Apple’s WWDC 2025 key note, and despite all Apple’s “liquid glass” design language, despite all the dhoom dums, it was very rare that pumped my blood. In fact, it felt like I had been sitting as a tech journalist in my 14 years, one of the worst Apple key notes, and this is not a good sign for Apple. What I can say with confidence is that it really needs to be supplied with iPhone 17 in September.
See this: WWDC 2025: Everything appeared in 10 minutes
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It wasn’t that Apple did something specifically False With today’s announcements. I actually like most of them. Well, the new ‘liquid glass’ design language is allegedly in the vein like Windows Vista, but IOS was delighted to see a little refreshing, because it was just a little bit for a while. But it is hardly grounded, nor will it change how we talk with our phones.
Some of some of the new features announced by the company – such as call screening tools or screenshot search function that uses Apple’s visual intelligence – looks good, but they are mainly alike for finding Android’s call screening tools and circles, so it is difficult to be passionate. Dutto sparkling icons are now coming to TVOS or iPados. Even Apple’s senior vice president of software engineering, Craig Federgie, knew that he had nothing to scream: “One point Pointe? He said.
Thanks for making my app’s icons transparent, Apple, but what can I do with them now?
Well, I like Windows in iPados. But it is one of the only things that impressed my interest in the entire presentation. When I talked about the new Games app, I sat down with the hope, Thumbs was already wandering with enthusiasm about new titles that I could thank the new platforms or new progress in the Apple metal graphics engine. But no, it’s an easy way to watch your game and see your friend’s high score. Big deal
I leave a sense of being a bit extinct due to lack of enthusiasm as a whole, so I was forced to look at September instead, when we expect the iPhone 17 unveiled. It needs to be a big one. This requires some real magical cycle. And not only for me, but also for Apple.
Galaxy S25 Edge against a piece of thin crust pizza. Your move, apple.
The iPhone 16 is a great phone, but its biggest new feature was a new button for the camera that still feels a bit… strange. Last year, Apple Intelligence’s tremendous unveiled, which has been a huge task so far, Federgie said that more information about Apple intelligence updates will be shared “in the coming year”. In short, it feels like Apple needs a win.
IPhone 17 That can win. Early rumors identified upgraded cameras with advanced video features for creators, as well as a thin iPhone air possibility that will compete with the Samsung Galaxy S25 Edge. Will this be the year we will see a foldable iPhone? Almost certainly not certainly, but it will definitely be a bit more interesting to hear during a long key note.
Maybe I’m very strict. I may have been a bit shock after 14 years of covering Apple’s events. Apple’s keynote, which started at 6pm in my UK Time Zone, means that I can’t eat my food yet and I have to wait for my meal. Or may Apple need to put a little more meat on the plate and prove that its biggest announcements of the year are not more styles than just substances.


